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Camden Court Hotel, Dublin
Tuesday 13 Jun 2023
09:30 AM - 1:15 PM
Develop and engage a high value, relevant and engaged network for your leadership voice. Build thought leadership and impactful communications while understanding your key audience needs. Experience the transformational power of LinkedIn in easy to use strategies whilst avoiding the black hole of time spent.
An intensive, hands on Masterclass to learn how to use LinkedIn professionally and extensively whatever your goal; brand recognition, thought leadership, lead generation, promotion, communications, network building, impact creation.
We will cover all the elements of profile development, considering the key search areas, keyword placement and positioning. As this is a hands on session it gives you an opportunity to learn and do. Please bring a laptop (and charger) with you.
Eliminate all “LinkedIn Fear” (it’s a real thing!)
Gain a full understanding of the workings of LinkedIn
The ins and out of the LinkedIn backend – ensure your full control of audience access, privacy settings, update visibility and more
Develop your Professional Personal Brand and thought leadership positioning
Get the anatomy of your posts and engagement right
Learn how to use LinkedIn to create brand recognition and impact
Learn to actively build a high value network
Learn to engage fully with that network
And to make the follow on even easier…
Experience the power of LinkedIn in easy to manage weekly KPIs
Insider tips to ensure engagement with your content
Quick daily/weekly strategies to maximise your reach but minimise your time.
About the facilitator:
Carol O'Kelly, CEO Redstorm Communications, Professional Personal Branding Specialist, International Keynote Speaker, Business Mentor.
Strategic marketing and business development expert Carol O’Kelly set up Redstorm in 2003. She has worked with many high profile brands for over 20 years, both in Ireland, the UK and the US. Carol has captured attention on both sides of the Atlantic as a passionate and pioneering Marketing Entrepreneur and highly engaging International Keynote Speaker. She has spoken on stages from Dublin to London, the US to Dubai and Singapore.
Carol is regarded as one of the leading proponents of Personal Branding and LinkedIn Development for high level cSuite executives and Owner/Managers having worked with key teams in companies such as EY, KPMG, Horizon Therapeutics, BoI Corporate Banking and the Executive Institute. Carol has also worked with Team Leads, Management, Directors and Executives of companies including Irish Permanent, AIB, Brown Brothers Harriman, Mercer, UCD, Dublin Chamber, Sodexo, IBM, KBC and Matheson.