Charities Institute Ireland

Core Unit Module Descriptors

Corporate Fundraising


The Certificate in Corporate Fundraising is designed to give participants an introduction to the nature of corporate support (how and why corporates support charities), an overview of the essentials of an effective Corporate Fundraising Strategy and key techniques that can be used to increase success in securing corporate support.

Learning Outcomes:

  • Understand why corporates give
  • Understand the various forms corporate support takes
  • Be aware of key trends in corporate partnerships
  • Understand the concept of fit
  • Understand how small charities can leverage corporate support
  • Understand the essentials of a corporate fundraising strategy
  • Be aware of key techniques to increase success in securing corporate support
Scott Kelley